Did you miss me?
- 17 Lashings
- Dropped May 17th, 2009 by Ted Murphy in social media
I know it has been awhile since I have posted anything here. I have been working on a video project that has monopolized my creative energy. You can check out the video below. I wrote it and did the design and production work.
Let me know what you think. Do you understand what a Sponsored Conversation is after watching it?
Trackbacks
- As Marketing Shifts Back to the Everyman | chrisbrogan.com posted on May 19th, 2009
- As Marketing Shifts Back to the Everyman | Breaking News | Latest News | Current News posted on May 19th, 2009
- Sponsored Conversations: Just as “Unreal” as “Reality” TV posted on May 20th, 2009

Is is a social website type of program? I’m a bit confusing, cos I was thinking, is this program for big marketers, or is it for everyone who wants to get notice in their niche?
Great video Ted, I like it … It’s so informative.
(btw I’m @sivinjski on twitter)
That was a nice compile Ted, hope people “really” get to understand what sponsored conversations are all about.
and the cavemans guide title was uber !
So, doesn’t this ultimately mean that you don’t have to have a good product? You only have to be smart enough and have to spend enough money on sponsored conversations to ensure that your audience BELIEVES you have a good product?
@Adam C. Dudley:
Sponsored Conversations aren’t always good reviews. The blogger is actually encouraged to be honest in their review.
I’ve seen many sponsored conversations that we negative towards a specific product.
So no… that’s not what it means.
Social conversations make perfect sense to me. After all, it’s something I’ve been participating in and learning more about since January of 2007.
Cute video, by the way.
P.S. The mention of Twitter: does this mean that IZEA is looking at using Twitter as a potential marketing platform?
P.P.S. I love the cheddar!
Great video. Very insightful, yet simple.
I love how the video turned out. Your little leaks of some of the images were great too. So who was the voice is what I’d like to know.
Great video - simple, easy to follow, and a necessary part of the mix.
Love it! What great work you did. Inspired me to write a blog posting about this genre of video and gave you center stage.
http://www.stefanlubinski.com/the-power-of-explanation-videos/
@Adam C. Dudley: “…to ensure that your audience BELIEVES you have a good product”
Isn’t that sorta the point of all Marketing?
Your vid helped me better understand sponsored conversations. I thought I knew what it meant, but I wasn’t exactly sure. It was informative and easy to follow.
I think it presents an ideal situation (disclosure, transpearency, etc.) I guess a video like this should present the ideal for the sake of simplicity, but it seemed to gloss over concerns those interested in sponsored conversations might need assurance about.
[...] say that word of mouth is only one tool in the bag), are sponsored conversations. Ted Murphy just recorded a video about these recently. The only difference is that in one, things happen a bit more organically. In [...]
I liked the video, well done on it. Oh, and I don’t mind that you were missing for a while, it happens every so often…